You’ve heard about this cool new social media stuff right? Here’s three steps to Strategy 2.0 - guaranteed to go Viral!
Step 1: Don’t think about your audience, even more importantly, don’t listen to them.
Step 2: Identify every ‘channel’ or tool you can ‘utilize’.
Step 3: Set up a plan for each channel to push news to the top ‘influencers’.
Step 4: Add jargon you’ve heard at a conference.
Step 5: Add some dodgy statistics about how all the kids are online to the start of your proposal.
Step 6: Press go, wait for The Viral, cash your check and ignore measurement
Bonus points if your lead tactic is the hot new interwebs tool of the day: right now Twitter, this time last year Second Life, this time next year probably Grunter.

0 comments:
Post a Comment